Job Description

Stingray Direct is a health and wellness enterprise that builds vitality-conscious brands and generates products to increase consumers' quality of life. We seek an experienced Marketplace Manager with a specialized focus on Amazon & Walmart to join our multifaceted team.

The Amazon & Walmart Online Marketplace Manager will lead, manage, and grow our portfolio of health and wellness brands in the complex, fast-paced world of online retail. This role is central to our success in multichannel selling, requiring an individual with an in-depth understanding of marketplace dynamics, competitor analysis, and e-commerce best practices on Amazon, Walmart, and other major online marketplaces. The ideal candidate will be a strategic thinker with a proven track record in driving growth and optimizing online sales channels.

KEY RESPONSIBILITIES:

• Develop and execute marketplace strategies to drive sales growth, profitability, and brand presence while ensuring alignment with overall business goals.

• Manage and optimize product listings using SEO best practices, A/B testing, and enhanced content to improve visibility and conversion rates.

• Implement competitive pricing strategies through demand forecasting, historical data analysis, and algorithm-driven optimizations.

• Develop and oversee promotional campaigns such as Lightning Deals, Coupons, and Seasonal Discounts, analyzing their impact on revenue and profitability.

• Lead advertising initiatives across Amazon PPC, DSP, Sponsored Ads, and Walmart Connect, continuously optimizing for ROAS and efficiency.

• Maintain optimal stock levels through close coordination with supply chain teams to prevent stockouts, overstocking, and logistics inefficiencies.

• Ensure compliance with marketplace policies, leveraging Amazon Brand Registry and Walmart guidelines to maintain account health and reputation.

• Identify, monitor, and address risks related to unauthorized sellers, counterfeit products, and MAP policy violations to protect brand integrity.

• Actively manage customer interactions, including review monitoring, Q&A responses, and proactive reputation management to enhance brand trust.

• Utilize advanced data analytics and business intelligence tools to track key performance metrics, assess trends, and inform marketplace decisions.

• Collaborate cross-functionally with marketing, operations, and product development teams to ensure seamless execution of marketplace strategies.

• Stay ahead of evolving marketplace trends, algorithm updates, and industry best practices to maintain a competitive advantage.

• Oversee new product launches and brand refreshes, working with creative and content teams to ensure a strong marketplace presence.

• Implement external traffic growth strategies, including influencer partnerships, affiliate programs, and targeted social media advertising to drive incremental sales.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field

• 3-5 years of experience selling on the Amazon.com / Walmart.com platforms with an e-commerce-first CPG brand

• Demonstrated success in increasing sales, profitability, and market share on online marketplaces.

• Experience leading large, complex, and first-of-their-kind projects end to end, from strategy to launch to scale

• Experience with inventory management and supply chain coordination

• A strong understanding of LTV and CAC components

• Experience in both FBA and FBM sales models

• Expert in Excel, data analysis, and other reporting tools

• Expert in Amazon Seller Central, Walmart Seller Center, advertising platforms, and analytics tools

• Familiar with Amazon & Walmart PPC media buying and opportunities to optimize performance marketing campaigns

• Exceptional English communication and interpersonal skills, with the ability to collaborate across all departments

• Flawless attention to detail in planning and execution of all assigned tasks

• Ability to thrive in a fast-paced, results-driven environment with minimal supervision.

Benefits

What do you get for being so cool and joining our team?

• Salary $120,000 - $140,000 (based on experience)
• Fully remote working position
• Paid time off (PTO)
• Paid annual company holidays
• Your Birthday is a paid vacation day each year. Take the day to celebrate your awesomeness!
• 100% Company paid Medical, Dental, and Vision Insurance
• 100% Company paid Life Insurance and Short-Term Disability Coverage
• Employer matching 401K participation
• We match your charitable contributions up to $2,500/yr
• Work from home (WFH) stipend of $100/month
• Free monthly employee product samples and discounts
• Fun company social and team building gatherings with travel provided
• Work/life balance
• Professional development opportunities
• Collaborative and innovative work environment

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